Not a board of directors. Not a panel of consultants. Ten people who have earned the outdoors the hard way — and understand why getting more people outside changes everything downstream.
Nearly three decades in outdoor recreation — public sector and private, from British Columbia to Florida. Jared doesn't just consult about outdoor economies; he builds them. He created the Climax Canyon National Recreation Trail, founded and still directs the Master of the Mountains Adventure Relay, and runs Legend by Lantern Light Tours out of Raton. His firm, OREC Consulting, works with rural communities to turn terrain assets into economic engines — doing the planning, funding, programming, and event work that moves initiatives from vision to reality. He also serves on Colorado's Outdoor Recreation Advisory Group under OEDIT. And he lives 90 minutes up the road.
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— Jared Chatterley, Advisory Group MemberForty years building at the intersection of technology and human behavior — from launching SonyStyle.com to leading Pure Flix through its most consequential years of growth. Greg specializes in the convergence of content, devices, and distribution, and understands how to build platforms that don't just deliver media but change what people do with their time. He's also a Sport Pilot instructor who believes getting outside is a fundamental human requirement — not a lifestyle preference.
Fifty years at the intersection of the business of technology, sales, and marketing — from the frontline of the DTP Revolution (at an Apple reseller, carrying the revolution to market), through the WWW, Big Data & 3D tech at Silicon Graphics, and the shift to streaming becoming the new broadcasting at NDS. Now encompassing sustainable AgriTech and innovative tech delivering education and entertainment to developing communities. Geof has spent his career identifying where the next wave is breaking and building the commercial engine to fully realise it. His firm, TODD Creative Services, works with a broad range of clients and partners to deliver new insights, new methods, and new products. He also serves as Non-Executive Director at inQube, a 2023 AgriTech Innovation Award-winner enabling sustainable tech for food security and regenerative farming across developing economies. He brings the same discipline to every engagement: purpose first, then proof.
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— Geof Todd, Advisory Group MemberNearly three decades wiring the places everyone else forgot — fiber to the home in rural California, broadband across 1.4 million acres of tribal land, government IT infrastructure for cities and sovereign nations. James pioneered municipal FTTh broadband as CIO of Loma Linda, CA, directed fiber construction for Native Network serving underconnected Indian Country, and coordinated technology across the Confederated Tribes of the Colville Reservation. Today he operates as Solutions Architect II within TEKsystems Global Services' telecommunications practice. When Tymmber's Moonshot projects move from vision to engineering, James will be one of the people in the room who has actually done this before — in harder terrain, with fewer resources.
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— W. James Hettrick, Advisory Group MemberHe built a satellite TV distribution business from zero to 1.2 million subscribers and watched it sell for nearly $380 million. He spent nearly a decade at Viasat connecting underserved farms and rural communities to high-speed internet. Today he consults for companies entering the GEO and LEO satellite arena — and every week, he walks into a jail to volunteer with Good News Global, a Christian prison ministry operating in 21 states and 24 countries. Don understands both ends of the human spectrum: what it takes to build infrastructure that reaches the unreached, and what it takes to reach a person the world has written off. Both instincts belong at this table.
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— Don Nicholson, Advisory Group MemberThirty-plus years running world-class hotels across Asia, China, and Southeast Asia — then building the software to fix what operators know is broken. As GM at Anantara Golden Triangle, Chris delivered seven major industry awards in a single year including Best Resort in Thailand. At Wanda Hotels in northwest China, he swept the 2014 China Hotel Awards including Best GM NW China. In 2020, he founded BOOK Tech Labs — a next-generation interactive booking engine for beach clubs, nightclubs, resorts, marinas, and theme parks — now powering brands including Nikki Beach, Ministry of Sound, Minor Hotels, and IHG, with clients reporting 41–60% increases in pre-arrival revenues. He brings the dual fluency of the operator and the builder to Tymmber's table.
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— Chris Adams, Advisory Group MemberGarry Pratt has spent his career building the argument that the outdoors is not a lifestyle preference — it's a cognitive environment. Through Outside Thinking, he leads founders, executive teams, and innovators into wild terrain to restore the clarity that modern work systematically destroys. His book, The Creativity Factor, published by Bloomsbury Business in 2022, is the evidence-based case for using outdoor immersion as a deliberate tool for entrepreneurial creativity and innovation. He served as Entrepreneur in Residence at the University of Bath for over three years, supporting more than 100 early-stage digital founders, and holds a Research Fellowship from the University of Bristol. He is a Trustee of Mind Over Mountains, a UK charity delivering mental wellbeing support through walking in nature. Everything he does is built on one conviction: a desk is a dangerous place from which to view the world.
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— Garry Pratt, Advisory Group MemberChristian Weber built a shelter that deploys in under two minutes, weighs less than 60 pounds, exceeds United Nations field certification standards, and was born from a moment of clarity at Burning Man in 2014. His company, Advanced Shelter Systems, Inc. (ASSI), produces the SHIFTPOD — a heat-reflective, fire, wind, and rain resistant rapid-deploy shelter rated for ten years of constant use in the harshest environments on earth. For every twenty sold, one is donated to a family in need. Weber is also President of REDUX Energy, operating in oil, gas, and geothermal since 2011. His career spans oil and gas, logistics, manufacturing, mining, and software — with client work at Cap Gemini, Ernst & Young, PricewaterhouseCoopers, EDS, PepsiCo, and the U.S. Navy. His expertise in off-grid shelter engineering, thermal management, and portable power maps directly to the Tymmber Solar Hut ecosystem and the Casita's micro-grid rotational power architecture.
"In 2014 at Burning Man I found myself sitting with friends in a very well appointed foam yurt, with my feet on the ground. I felt comfortable and solid, connected to the Earth. Several months later, late in the night, the SHIFTPOD was born."
— Christian Weber, Advisory Group MemberJonathan Weech has been building hardware products since before most of the industry understood what a connected device was. His career spans thirty-plus years across semiconductor development at Micron, co-founding Dedicated Devices — a pioneer in the digital entertainment network market that raised $8M and earned multiple CEA TecHome awards — directing products at IntelliScience Corporation and Home Director, and twelve-plus years at Micron Technology where he now leads commercial product marketing and management for consumer storage and DRAM. Jon is an avid outdoorsman living in Idaho, and his expertise in embedded hardware, connectivity, and semiconductor roadmaps maps directly onto the connected campsite, grid-independent energy, and AI deployment challenges Tymmber is building toward next.
"As Apple moves AI deeper into embedded products, I can't think of anyone's voice I'd rather be listening to than Jon's when it comes to connectivity, embedded hardware, and the outdoors."
— Mike Isaacs, Founder, Tymmber OutdoorDarren Rawson brings more than two decades of C-suite and VP-level leadership across B2B distribution, consumer electronics, international markets, MRO, and energy — from President of Wilson Eurasia (Russian Federation) and Director of Business Development for HD Supply's $1.5B MRO unit, to President of Steren Electronics (the #1 CE brand in Latin America), to driving 28% CAGR growth and 800 basis points of direct-sourcing margin improvement at AZ Partsmaster. He is a Founding Partner of E4D AI Solutions, building AI-powered SMB growth infrastructure since March 2025, and he owns Lost Horse Lodge — a full-service cabin and event operation in Montana's Bitterroot Valley. Competitive cyclist, sailor, boater, fisherman. Mike Isaacs worked under Darren's leadership at Steren Electronics and their subsidiary CaseAV — an experience that ultimately brought these two men back to the same table at Tymmber more than a decade later.
"I had the privilege of working for Darren at Steren Electronics and CaseAV — and I say privilege with full intention. He is one of the most genuinely warm, outgoing, and remarkable individuals I have ever known. His voice, when coupled with the other voices within this group, is going to be astounding when deployed."
— Mike Isaacs, Founder, Tymmber OutdoorThirty years of running his own miles. Eight years building the events that give others theirs. Shane Asbury is owner and race director of Wanderlust Running Unlimited — producer of the State 47 Las Cruces Marathon (voted Best Marathon in New Mexico), the Sacramento Mountains Endurance Series, Grindstone Trail Races, Ruidoso RunFest, the Day of the Dead Series, Cactus to Cloud, and the Himalayan 100 Mile Stage Race. In January 2025 he was contracted by The IRONMAN Group to direct the inaugural Ironman 70.3 Ruidoso. Before any of it: twenty years of commercial sales leadership — Valpak GM, Director of Sales, LifeStart Regional Market Manager, market expansion across multiple industries — the foundation you can see in every well-run event. His work and Tymmber's mission are the same thing: getting people onto terrain that changes them.
Tymmber didn't start with a business plan. It started with a cup of coffee and a stolen mountain bike.
I was parked somewhere I wanted to be, and all I wanted was to make a decent cup of coffee from where I sat. Then my bike got lifted off my Denali, and after weeks of staring at an empty rack, a simple question took hold: why can't that rack do more than carry bikes? One thing led to another, and the desire to Live, Work, and Play Anywhere — on your own terms, from your own vehicle — was born. The rest is still being written.
But the honest version of this story starts earlier. In the early nineties I was part of Paul Allen's Wired World — a vision of what connectivity could mean for how people live and work. That opened something in my thinking that never closed. From there it was a logical step into GE-Smart, a joint venture between Microsoft and General Electric, where we were building the connected home before the industry had a name for it. The dotcom collapse took that vehicle out. The idea survived.
For seventeen years after that I ran a consulting practice — R.BCH Management Group — that let me keep researching what I'd always been after: the meaning of connectivity, integration, and systematization across industries. And I kept going outside. Not as a program or a research initiative. Just because I kept going back. A thousand nights under the stars, accumulated one at a time. At some point that accumulation became evidence.
What it showed me is what Tymmber is built on: the outdoors is not a recreational preference. It is a delivery mechanism for human development. Get people genuinely outside — not just adjacent to it — and something recalibrates. Do that at scale and you change communities. That is the objective. These advisors are the people I trust to help us get there honestly.
I have had success. I have also seen what happens when dreams die — and I know just how short the distance really is between success and failure, between rich and poor, between comfort and insecurity. One email. One phone call. One decision made or not made. That is often all that separates one life from another. That is true for me too. The only answer I have ever found to that reality is to never give up. As Steve Jobs reminded us — it is the crazy ones who change things. I have always been comfortable in that company.